Hotel Online Reputation Management

According to a study by TripAdvisor:

83% of respondents usually consult TripAdvisor reviews before booking a hotel.
70% of senior hospitality professionals say TripAdvisor is the #1 site that influences customers.

With the increase in Facebook and OTA reviews it is vital that hotels monitor and respond to reviews in a timely manner, because negative hotel reviews can quickly ruin your hotel’s reputation and impact future sales. A good hotel reputation, on the other hand, can result in guest referrals, returning guests and new guests. Hotel online reputation management is one of the most important keys to preserving your hotel’s reputation and is vital to your hotel’s success. Reputation management lets your guests know that you take their concerns seriously and that their opinion matters.

Hotel Reputation Management

The reputation management service from our Independent Hotel Marketing company acts an extension of the hotel’s guest services team and offers a comprehensive solution to help you optimize the guest experience by increasing guest satisfaction and rankings on review sites/OTAs and ultimately increasing revenue.  Independent Hotel Marketing responds to online guest reviews with timely, professionally written responses to create a guest-centric culture, and deliver a better guest experience.

Independent Hotel Marketing can assist you with hotel web design, advertisement design, social media management and more.

Request a hotel reputation management quote from our hotel marketing company today!